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About Michael Facchinello
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Professional: Experienced consumer brand marketing professional committed to achieving and exceeding customer goals by providing solutions, evaluating the needs of the customer, and assisting in developing an effective program to improve market position through:
- Customer Acquisition and Retention
- Market Research
- Digital Marketing
- Brand Awareness Development
- Collaborative involvement with customers
Educational Development: Degree from Colorado State University supplemented through project management internship in construction industry, campaign manager for candidate in state senate race, studies and travels abroad in Cyprus, Egypt, Greece, Italy, Spain, Switzerland, and Turkey.
Continual development through reading which augments my formal education, such as: The Earth is Flat; The Lean Start-up; 7 Habits of Highly Effective People; Outliers; When Pride Still Mattered; Stumbling On Happiness; Getting to Yes; Good to Great; and many others in addition to daily news and blog articles.
Philosophies and Character:
- Strong principles and value system is the umbrella under which I live and perform my work
- Kaizen: the doctrine of continual improvement
- Pressure friendly: pressure and challenges birth my creativity and performance
- Team play – Strong interpersonal skills
- Family (including dogs) will always be a huge part of my life
On a personal level, I am an avid learner and fierce competitor; with a flare for interpersonal relationships, and a charismatic personality.
Growing up, I developed a passion for things active; skiing, hiking, camping, biking, fishing, carpentry, football, and lacrosse. This passion for activity has proven to carry over into all aspects of my life. Whether reading Hemingway or backpacking through Egypt, I have done so with an active purpose. Darwin had it right when he said, “A man who dares to waste one hour of time has not discovered the meaning of life.”
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What Others Have To Say
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“Michael thinks things out. He digs into the facts and applies reason and experience to develop approaches. At the same time he is charismatic, the combination of strong leadership and a strong team player enhance this. One of his most important characteristics is that he has been able to learn from experience, from mistakes. He accepts personal accountability. Michael is intellectually curious and will always be a student and observer of the world about him. In his travels overseas he was not just a tourist, but sought to learn about the politics, culture, and economics of the countries he visited. He has a sound mind and compassionate heart. He is a mix of being philosophical and practical. Michael, as I have said for years, will be an important influence for better things in his job, in his community.”
-Thomas Frisby: Founder, The Frisby Group
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“Michael has been helping marketing efforts for my company and I can’t recommend him enough for a variety of positions. Specifically:
1) He has the smarts to get things done and is able to communicate effectively and efficiently.
2) He has a great personality and is easy to work with.
3) Perhaps most importantly, he takes ownership over projects. He really enjoys the work and puts above and beyond the required effort.
I’d be happy to provide more details upon contacting me directly.”
-Christopher White: Founder, Chicago Beer Experience
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